So you’ve decided to sell your house. You have a reputable real estate agent, your pre-selling checklist and all necessary documents ready. Should you host an open house?
A recent article in Forbes says yes, although it does go on to say that it depends on the kind of market you are in. If the market in your area is competitive, then it is an even firmer affirmative: you should definitely think about hosting an open house. Here are a few reasons why.
1. Open houses are one of a seller’s best tools. They give your home much-needed visibility, while also bringing potential buyers directly to your doorstep.
2. Open houses are an opportunity to set your home apart from the rest. They give you a chance to show off your home at its best, and while beautiful photos are worth a thousand words, for most potential buyers, still nothing beats seeing a house up close and personal.
3. Open houses can be a good opportunity for your potential buyers to meet their new neighbors. If you have great neighbors, ask them to swing by your open house for a meet-and-greet. A lot of buyers don’t just consider the house they are thinking of purchasing, the surrounding neighborhood and its community matter to them too.
4. In relation to that, an open house is also a good chance to share “extras” with your potential buyers. If they are interested in learning more about the neighborhood and any amenities it may have, an open house is a good time to share all your neighborhoods greatest features with them. Be sure to include a list of schools, day care centers, grocery stores and farmers’ markets, and your favorite restaurants and shops in the area.
5. Open houses can reduce marketing costs. Having several people view your home at once allows you skip several weeks of individual showings and often results in a faster sale, especially in areas with low inventory.
Those are just a few reasons why open houses really do work, but there are plenty more. The most sensible thing to do would be to consult with your real estate agent and discuss whether or not they feel hosting an open house would be beneficial for you in your situation.
If you are planning to sell your home, let The Incorvaia Team make the process as easy as possible for you. Call us at 440-879-7130 today!
